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"Eyes are the windows to the soul," is a Biblically old phase, but it's also never been more true than in 2020. Since we rarely leave the house anymore, and a mask covers half our face even when we do, our once-anticipated morning cosmetic routines can feel a bit dissonant, an old habit from a […]
If you've been following Megan Thee Stallion for some time, you might have noticed that she's a huge anime nerd. And she never tries to hide it. She's incorporated her love of the genre into her beauty looks many times before, through wigs inspired by some of her favorite characters (like the half-and-half fiery red […]
All products featured on Allure are independently selected by our editors. However, when you buy something through our retail links, we may earn an affiliate commission. If you have even an inkling of regard for your own health — and the health of others — then you've been wearing protective face coverings nearly nonstop over […]
Don’t give up on brick-and-mortar quite yet. That was the message from Sonia Summers, chief executive officer and founder of Beauty Barrage, which built a business by amassing an army of some 300 “beauty ambassadors” to promote brands in stores. While there’s no escaping the monumental growth in online as a result of the coronavirus, […]
Beauty is getting a new celebrity player: Emily Ratajkowski. The celebrity now has a minority stakeholder in Loops Beauty, the skin-care brand that launched prior to the onset of the coronavirus pandemic. The brand also named Ratajkowski creative director; her first job being shooting the company’s new campaign, featuring herself. “Out of all major skin-care […]
Thanks for your question. To get an erection, lots of things need to work together: Good blood flow to your penis Good nerve signaling to your penis Normal hormone balance Other things such as stress (physical or emotional), mood, and use of substances such as alcohol or marijuana can affect your ability to get an […]
As someone with skin as dry as the Sahara desert, I've always been about rich creams and body butters rather than lotions when it comes to caring for the skin on my limbs. The reason being that lotions are typically much lighter and leave my skin craving more moisture. Despite my reservations, I decided to […]
Maybelline is launching Brave Together, a new global philanthropic platform aimed at raising mental health awareness and supporting people with anxiety and depression. It is an ambitious initiative. The L’Oréal-owned brand has pledged $10 million over the next five years to mental health organizations worldwide. The brand has also created a mental health education web […]
Influencer Sarah Cheung is getting into the business of beauty tools. Cheung is launching Sacheu Beauty, a company created in partnership with brand incubator Gloss Ventures and Third Act Ventures, the entertainment holding company that is also behind Hairitage by YouTuber Mindy McKnight. On Sept. 25, Sacheu Beauty will debut with two products — a […]
Losing extra pounds is no easy job. Even if you are super-conscious about doing workouts every day and counting your calories, you may not get the desired results. This is probably because you are making some common mistakes that are making your weight loss diet ineffective. Most people start thinking at a point that their weight […]