Beauty & Balance

Day Two at Beauty Summit: Building Trust Is Paramount

NEW YORK — Beauty companies are working hard to gain the trust of their consumers on all touchpoints, from product formulations to sustainable practices and brand message. A number of speakers at the WWD Beauty Summit at New York’s Conrad hotel on Wednesday emphasized how this is paramount today. “There’s a huge crisis of trust […]

Beauty & Balance

Bluemercury: 20 Years of Growth

1999: Marla and Barry Beck open Bluemercury as a start-up e-commerce site, with $1 million in seed money. 2000: The Becks learn the world isn’t quite ready for a beauty e-tailer. Bluemercury’s first retail store opens, in Washington, D.C.’s Georgetown neighborhood. (A Harvard Business School study credits the company with coining the term “clicks to […]

Beauty & Balance

Khloé Kardashian’s Good American Line Just Launched Maternity Activewear and It’s so Good

If you are (or have ever been) pregnant, you probably know that the search for stylish maternity clothing can be a daunting task (read: a huge bummer). Even more challenging: finding cute and well-fitted activewear—like leggings that won’t slide down—geared toward expecting moms. After all, moms-to-be deserve some stylish workout clothing options that inspire confidence […]

Beauty & Balance

Poosh Reveals First Co-branded Product Collaboration

Is Kourtney Kardashian taking cues from Gwyneth Paltrow? In early April, Kardashian launched Poosh, a lifestyle web site named after the reality star's six-year-old daughter Penelope. Upon launch, Poosh drew comparisons to Goop, Paltrow's much talked-about wellness brand, for its name, branding as a lifestyle web site and star power. Those comparisons are likely to […]

Beauty & Balance

Givaudan to Acquire AMSilk’s Cosmetics Business

PARIS — In the quest to expand its active beauty business capabilities, and to help meet the rising demand for “clean” products, Swiss fragrance and flavors supplier Givaudan will acquire AMSilk GmbH’s cosmetics business. Terms of the deal were not disclosed, but Givaudan said it expects to fund the transaction with existing resources. Source: Read […]

Beauty & Balance

YSL Beauty Hits the Desert for Debut Coachella Pop-up

YSL Beauty is tailoring its Beauty Hotel format to the desert. The beauty brand revealed today its first Coachella pop-up: an Instagram-friendly activation in California on Route 111 in Cathedral City, Palm Springs. Designed to look like a gas station — if gas stations were sleek and luxe — the YSL Beauty Station will feature […]

Beauty & Balance

Glossier Reaches $100M, Raises $100M

Glossier — which reached $100 million in sales in 2018 — has raised $100 million in a Series D round. The funding was led by Sequoia Capital, a venture firm that is also invested in Charlotte Tilbury, with participation from Tiger Global Management, Spark Capital and existing investors Forerunner Ventures, Thrive Capital, IVP and Index […]

Beauty & Balance

QVC Joins the Beauty Festival Fray

QVC will enter the beauty festival fray this summer with Beauty Bash, its own iteration of the immersive, Instagram-ready beauty experience favored by Millennials and Gen Zers. About 6,500 attendees are expected at the three-day event, which will take place June 7 through 9 at the Fillmore event space in Philadelphia. Tickets, which go on […]